Dream
Trips and nights out start with inspiration: reels, creators, friends' stories and saved posts, often weeks before a date is set.
- Social content
- Creators
- Video
- Paid social
Websites, search, social and campaigns for hotels, resorts, restaurants and venues across the UAE. Bilingual, built around your booking engine and measured to the reservation, not the click.
Our Dubai team will review your website, booking path and search visibility, then contact you to walk through prioritised next steps.
Illustrative hotel, restaurant and venue identities for design demonstration only.
Most stays and reservations start on a phone: a reel saved weeks ago, a search on Google Maps, a question to an AI assistant, a scroll through reviews. We design every step so more of that demand books with you directly.
Trips and nights out start with inspiration: reels, creators, friends' stories and saved posts, often weeks before a date is set.
Then they search: "beach resort Dubai", "brunch near me", "شقق فندقية في دبي", on Google, Maps, OTAs and AI assistants.
They compare rates, photos, menus, location and reviews, usually with your website and an OTA listing open side by side.
They want to book in a few taps, see the full price up front and get a fast answer on WhatsApp when they have a question.
Pre-arrival messages, a simple review request and relevant offers bring guests back, and bring their friends next time.
We review your property the way a guest finds it: on a phone, in more than one language, next to the OTA listing and the hotel across the road. You keep the findings whether or not you work with us.
How many taps it takes to reach the booking engine or a table reservation, and where guests drop off on mobile.
Where you appear for your key searches in English and Arabic, and whether your official site shows next to the OTAs.
Whether AI assistants can understand and accurately describe your property, rooms, outlets and offers.
Where paid clicks land, and where bookings leak between the ad, the rate and the checkout.
Prices shown without VAT, unapproved promotions, unproven "best" claims and undisclosed creator posts.
Whether bookings, revenue, calls and WhatsApp chats are measured across your site and booking engine.
What you getA prioritised list of fixes, walked through with you by our Dubai team
Get my free auditWebsites and booking engines, SEO, paid and metasearch campaigns, social, creators, production and guest CRM from one Dubai team, so the offer in an ad matches the page a guest lands on and the rate they pay.
Mobile-first, bilingual websites built around how guests decide: rooms, dining, offers, location and photos first, with a fast handoff to your booking engine or reservation system and the full price shown before checkout.
Illustrative interface
Rank for the searches behind each room type, outlet and occasion on Google and Bing. Technical SEO, structured data for hotels, restaurants and menus, a Google Business Profile for every property and outlet with your official booking link, and content that AI assistants can understand and cite accurately.
Illustrative interface
Google Search, Performance Max and Hotel Ads for guests comparing rates, and Meta, TikTok and Snapchat for guests still deciding. Campaigns planned by source market and season, remarketing to past lookers, and optimisation for booking revenue and return on ad spend, not just clicks.
Illustrative interface
Instagram, TikTok and Snapchat are where many stays and nights out begin. We plan bilingual content, produce reels and run creator programmes, with each creator's advertiser permit checked and every paid or gifted post clearly disclosed, then use paid social to send guests straight to booking.
Illustrative interface
Guests book what they can see. Our Dubai production team shoots rooms, food and drink, spa and lifestyle content, drone footage and 360 virtual tours, then cuts it for your website, OTA listings, ads and reels in one schedule.
Illustrative interface
Pre-arrival and post-stay journeys, WhatsApp replies in minutes, review requests and responses across Google and travel sites, and email offers for past guests. Connected to your PMS or CRM where it allows, with guest data used only with consent.
Illustrative interface
From beachfront resorts to a single neighbourhood café. Each segment books differently, searches differently and needs different content, so pick yours to see where we usually start.
Example searches are illustrative. We map your real search demand, in English, Arabic and your key source-market languages, during the audit.
In the UAE, advertised prices must include VAT, misleading claims are prohibited and anyone promoting your property on social media needs an advertiser permit. We write rates, offers and creator briefs to those rules from the first draft.
Rooms from AED 450* (+ taxes & fees)Price without VAT
Rooms from AED 450 a night, VAT included. Tourism Dirham shown before you pay
Only 1 room left! Book in the next 10 minutesFalse urgency
Rooms available for your dates, with free cancellation up to 48 hours before arrival
Dubai's No.1 brunchUnproven claim
Saturday brunch on the terrace, with live music and marina views
Loved my weekend at @yourhotel ✨Undisclosed promotion
#Ad · Hosted stay at @yourhotel, posted by a creator with a valid advertiser permit
Example wording based on Article 27(1) of the VAT Executive Regulation (Cabinet Decision No. 52 of 2017), which requires advertised prices to include VAT; the Consumer Protection Law (Federal Law No. 15 of 2020) and Cabinet Decision No. 66 of 2023, which prohibit misleading advertising and require prior approval for promotions and discounts; the UAE Media Council advertiser permit for anyone promoting on social media, paid or gifted; and Dubai's Tourism Dirham rules. This is not legal advice: we confirm current requirements with your team and the relevant authority before launch.
Rates and menus advertised with VAT included, and every extra charge clear before the guest pays.
Discounts and seasonal offers planned early enough to get the approvals they need before they run.
We check each creator's advertiser permit and make sure paid or gifted posts are clearly marked.
Forms ask only what's needed, remarketing and email follow consent, and no booking details go into URLs or ad pixels.
Outcomes from COLAB projects for restaurant and food businesses, as published in our case studies. We walk through scope, timeframes and more hospitality work on a call.
Designed and developed a website with an integrated order booking system and a production-ready flow for smoother online operations.
Defined a digital strategy combining SEO content and paid campaigns to increase food truck bookings and lead volume.
Tell us what you want to fill: rooms, tables, weekdays or a new season. We'll show you where the bookings are today and what we'd change first.
Get my free auditMetrics as published by COLAB. Baselines and timeframes are shared on a call, with each client's permission.
From room searches to table reservations and private events, every guest journey needs a clear path to booking.
Guests used to find us on an OTA, then struggle to book on our own website. COLAB connected our room pages to the booking engine and aligned our Google Hotel Ads with direct-booking offers. Now the journey feels clear from room search to reservation.
For us, a successful campaign means booked tables. COLAB brought our menus, Google Maps listing and brunch campaigns together, with a clear reservation link on every page. Our team can now see which promotions lead to table bookings and private-dining enquiries.
We needed separate booking journeys for day passes, cabanas and private events. COLAB paired fresh venue photography with seasonal social campaigns and dedicated landing pages. Guests can check the details, reserve their visit or send an event enquiry straight to our WhatsApp team.
Illustrative testimonials and profile images for design preview.
Strategy, website, SEO, campaigns and production planned together, so the photo in an ad, the offer on the page and the rate at checkout all match.
Arabic and English content, true right-to-left layouts and Arabic SEO, plus pages for the source markets you want to grow.
Booking engine, table reservations, calls and WhatsApp tracked to revenue, so you can see what each channel brings in.
Our Dubai production team shoots hotels, restaurants and experiences, so content keeps pace with every offer and season.
VAT-inclusive pricing, approved promotions and permitted, disclosed creators, written in from the first draft.
A clear framework from first call to launch, so you always know what's happening, what's next and what you'll get at each stage.
We learn your property, outlets, guests and seasons, and find where bookings drop off today.
We plan the site, content and channels around the guests and dates you most want to fill.
We design an experience that sells the stay or the table in both languages, then refine it with your team.
We build, connect and test everything, then launch without losing the visibility you already have.
After launch, we keep it growing: SEO, campaigns, content and reporting from the same team that built it.
Start with a free auditTell us which rooms, tables or seasons you want to fill. We'll map the website, search and campaigns that get you there.
Get my free auditOur Dubai team reviews your website, booking path, search visibility, listings and campaigns, then contacts you to walk through the findings and a prioritised list of next steps. There's no obligation to work with us.
Yes. We work with hotels, resorts, serviced apartments, holiday homes, restaurants, cafés, beach clubs, spas, event venues and experience operators in Dubai, Abu Dhabi and the other emirates, from single outlets to multi-property groups.
OTAs bring reach that most properties need. Our aim is to grow the share of guests who book with you directly, through a faster booking path, Google Hotels and metasearch, direct-booking offers, remarketing and guest CRM, and to track it so you can see the shift. Results depend on your property, rates and market.
Yes. We work with your existing booking engine, table reservation platform, PMS or CRM where they allow integration, and set up tracking so bookings and revenue can be tied back to the channel that drove them.
They can, when each campaign matches the guest's moment. Hotel Ads and search reach guests comparing rates and ready to book, while social reaches guests still deciding where to go. We plan budgets by season and source market and optimise for bookings and revenue, not clicks.
Yes. We brief and manage creators, confirm each one holds a valid UAE Media Council advertiser permit and make sure paid or gifted posts are clearly disclosed as promotion. Your team approves every post before it goes live.
Yes. We design and build bilingual sites with proper right-to-left layouts for Arabic, so both versions feel native, optimise each language for search and can add pages for your key source markets.
It depends on the number of properties or outlets, the channels involved, production needs and the content you need. Our team shares a clear proposal once we understand your goals. Request a free audit or call us to start.
Paid campaigns can start bringing bookings soon after launch, while SEO builds over months. Timing also depends on seasonality, your site and your competition, and we set realistic expectations after the audit. No honest agency can guarantee occupancy, covers or rankings.
Tell us where your property is today. We'll review your website, booking path and search visibility, and come back with clear, prioritised next steps. No obligation.
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Our Dubai team will review your details and contact you to walk through prioritised next steps.